Never be the same again
Ragged Edge is a brand company for people who refuse to settle for average. It’s time to commit to a different reality.
Wise
Wise committed to the world’s money. With a rebrand rolled out in 175 countries.
58%
Share price increase in the 12 months after launch

Papier
Papier committed to the possibility of a blank page. With a rebrand that set the platform for US expansion.
2,500 Target stores
The new brand helped Papier secure listings in every Target store

Marshmallow
Marshmallow committed to insuring difference. With a rebrand that backs the exceptions to the rules.
$2 billion
Valuation in 2025 after becoming profitable for the first time

Globe-Trotter
Globe-Trotter committed to character. With a rebrand to reinvigorate its iconic luxury heritage.
40%
Revenue increase in the nine months after launch

ZOE
ZOE committed to making science feel personal. With a rebrand to help transform the lives of millions.
$250 million
Reported Series B valuation two months later

Omlet
Omlet committed to questioning everything. With a rebrand to help them grow internationally.
30%
Increase in ad click-through rates

Eager
Eager committed to making the ordinary extra ordinary. With a rebrand that breaks the rules of big juice.
Whole Foods launch
Listed in every Whole Foods Market in the country

Happenings
Updates and opinions